About

Passionate and energetic, I’m a curious child, happily trapped inside a Creative Director’s mind. Who’s intuitive design talents, seasoned business sense, selfless nature to serve clients with a fun but focused, team management style. I create provocative and breakthrough solutions for companies who are mutually focused on delighting their followers, and who believe in the offerings they bring to market.

I Consistently provoke and inspire designers, business leaders to look deep within themselves as well as to trek outside in the world to gather ideas that can be owned, adopted, developed to produce emotionally connected, category-defining, iconic brand experiences. Grounded in a belief to position and build brands with my superpowers of child-like vision and street-smart expertise. They intuitively serve me to discover great ideas. To make the invisible—visible and serve others in creating powerful, conceptual solutions that attract people on emotional levels, driving decision behaviors that spark category growth and expansion.

Stylistically, I lead and direct with an approachable, soft-spoken, yet decisive creative voice which elevates the imaginative potential within others and bolsters personal positiviety through inspiring mentor ship.

I've tirelessly worked to evolve and revolutionize brands, from Alaska Airlines to Starbucks, MTV to Taylor Shellfish. i'm a capable player in all industries from big to small—consumer packaged goods, hospitality, active wear, entertainment, online services, retail, toys and games— and i'm excellent at harnessing a brand’s ethos.